Philip Morris Japan announced that it will raise the price of 118 brands of heat-not-burn tobacco and cigarettes due to the tobacco tax increase on October 1.
Targets are Marlboro for Heat-not-burn Tobacco IQOS, Heets, Terrier, Mix for lil HYBRID, Cigarette Marlboro, Lark, etc., and Cigar Cigar (Little Cigar). Cigarettes and heat-not-burn tobacco will be raised by 10 to 40 yen per box, and cigars will be raised by 100 yen.
An application for approval to revise the retail price of tobacco will be submitted to the Minister of Finance, and after receiving approval from the Minister of Finance, the price will be raised from October 1.
Revised price of a representative brand
Heat-not-burn tobacco for IQOS
・ Marlboro brand: Current 550 yen → Revised 580 yen (some 560 yen → 590 yen)
・ Heets brand: Current 500 yen → Revised 530 yen
・ Terrier brand: Current 550 yen → Revised 580 yen
For heated tobacco lil HYBRID
・ Mixed brand: Current 500 yen → 510 yen after revision
Cigarette
・ Marlboro brand: Current 570 yen → 600 yen after revision (some 560 yen → 590 yen)
・ Lark brand: Current 500 yen → Revised 540 yen (some 430 yen → 460 yen)
・ Parliament brand: Current 580 yen → Revised 620 yen (some 540 yen → 580 yen)
・ Virginia Slims brand: Current 530 yen → Revised 570 yen (some 270 yen → 290 yen)
・ Philip Morris brand: Current 400 yen → Revised 430 yen
Cigar Cigar (Little Cigar)
・ Philip Morris brand: Current 380 yen → Revised 480 yen
